CORE SERVICES

Strategy & Consulting

Inform the development of launch planning and resources, access strategies, value propositions, segmentation and channel strategies, customer insights, and competitive analysis

  • Competitive intelligence and assessment, account segmentation and targeting, analytics and data evaluation

  • Strategy includes incorporation of clinical differentiation, real-world evidence, and the use of health economic information

  • Extensive market access channel and therapeutic experience drives our thinking, recommendations, and innovative managed markets solutions

Market Research

  • A critical component of strategy and resource design

  • Quantitative and qualitative research methodologies, including in-depth interviews, advisory boards, and working groups

    • Gather detailed and ongoing customer insights about your businesses

    • Valuable relationships with senior key decision makers within market access and across payers and channels for commercial and government customers

Program Development

  • Customer-facing initiatives, pull-through programs, access messaging, tactics, toolkits, and resource development across all payer segments and channels

  • Experience with quality health care organizations and quality measures

  • Innovative programs and resources supporting brand and market access initiatives and messaging

  • Delivery of strategically driven programs and resources including resource toolkits supporting launch preparation, formulary access, and reimbursement materials

  • Patient Services

    • Education and support

    • Personal communications

    • Disease management

Innovative Solutions

  • Innovative market access design solutions based on strategic recommendations and insights.

  • Over 100 years of combined creative design and resource development experience

    • Knowledge and experience using various design software systems

    • All creative and digital services are provided in house

    • The seamless integration of creative and digital capabilities results in highly customized and coordinated delivery solutions

    • Digital customer-facing solutions include web portals, iPad and laptop applications, and interactive customer solutions customizable in real time with key targeted customers

Training Development

  • Extensive internal and external managed markets training experience

    • Programs for field sales and management, account management, reimbursement specialists, and other internal teams

  • Delivery of strategically driven training materials including resource toolkits supporting launch preparation, formulary access, and reimbursement materials

    • Virtual

    • Web-based

    • Live workshops